Here are some of our most recent music projects. We work with musicians and labels of all shapes and sizes at any budget. Our turnaround times can be as low as two days!
DJ POTARO WORLD AR EXPERIENCE FOR INSTAGRAM + SNAPCHAT
To celebrate Porter Robinson's virtual festival, Secret Sky, we worked with his team to develop a World AR experience featuring his popular mascot DJ Potaro.
The scene we developed features floating clouds, swaying balloons, and a custom built DJ stage and setup with DJ Potaro dancing. All set to Porter Robinson's song, 'Something Comforting'. It even included a selfie effect with DJ Potaro dancing on a cloud below the user's head!
VIRGIN MUSIC + ANSON SEABRA
SMILE + EYEBROW TRACKING FILTER FOR ANSON'S NEW RECORD
Virgin Music reached out to get a filter created for their client Anson Seabra's new record, 'It's Raining, It's Pouring'.
We created a filter that had two different modes depending on whether the user was smiling or lowering their eyebrows. When they were happy, the filter has sunshine and a bright lighting effect. When they were sad, it showed a rainy windshield and dark stormy clouds.
LACOSTE X BRUNO MARS
3D OBJECTS FILTER FOR INSTAGRAM
Lacoste's Spring 2021 campaign was designed around a funky fictional character by the name of Ricky Regal. We created a pair of filters to promote the Ricky Regal lifestyle and incorporated prominent 3D objects that captured this essence.
One filter was an array of objects from Ricky's music studio including a neon sign, gold plated record, and slot machine that always hits the jackpot. The second filter was a portal that transported you directly into Ricky's music studio and promoted Bruno Mars' new single.
MULTIPLE BACKGROUND FILTER FOR INSTAGRAM
Popular record label Monstercat wanted a filter to promote the three different divisions of their label, Uncaged, Instinct, and Silk.
We utilized Monstercat IP to build three different backgrounds that the user could switch through depending on which label they wanted to promote.
WORK IN PROGRESS VIRTUAL FESTIVAL FILTER TRIGGERED BY COACHELLA MERCH LOGO
We're working with the extremely talented creator Doddz (creator of the Virtual Art Space) on a new filter for Coachella's upcoming merchandise campaign. Coachella wanted to build a face filter that would make a big splash for upcoming merchandise announcements.
When the user scans the Coachella logo on any of the garments, a miniature version of the festival appears. We made use of iconic Coachella activations like the ferris wheel, spectra, past art installations, and the main stage. There is even a day and night feature!
SOLARDO x ULTRA MUSIC
RECORD PROMO FILTER FOR 'ENOUGH' BY HOUSE DJ DUO, SOLARDO
We worked with Ultra Music's artist Solardo to customize a filter off the Magik Market marketplace to promote the release of their new record "Enough".
Magik Market was able to make the customizations and turn around the finished filter in less than 24 hours and the client was able to submit it for approval to Instagram and launch it on their profile in just 48 hours!
SPOOKY FACE FILTER FOR INSTAGRAM
Popular heavy metal band Slipknot wanted a spooky filter for Halloween season that contained some kind of user interaction.
The filter starts out with a bulge in the user's cheek. They are instructed to open their mouth and when they do, out pops a spider! It then crawls around their head and soon it jumps straight onto the screen..
DANCE ORIENTED FACE FILTER FOR INSTAGRAM
33K IMPRESSIONS IN 7 DAYS
5K Instagram Followers
We created a filter for Craft Recording's catalogue song, 'Spooky Scary Skeletons'. This filter added a face-tracking Skeleton mask over the user's face and was set to work from more than 6 ft away.
Once the user backed away, they were instructed on the song's viral dance using animated Skeletons from the video content that Craft uses to promote the song.
WORK IN PROGRESS FACE FILTERS FOR INSTAGRAM AND SNAPCHAT
We're currently developing the 2021 social strategy for Coachella Music Festival. This will involve a wide range of different filters that are designed to put the user at the festival, engage with branded sponsors, augmented merchandise, and play along with our AR-focused marketing campaigns.VISIT COACHELLA